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JCPenney’s seasonal collaboration this year will be with the fresh, and somewhat unknown designer Duro Olowu. More »

Designer Charlotte Ronson’s I Heart Ronson collection at JCPenney is seeing prices lower than ever! More »

Think tank L2 has just revealed their annual Digital IQ Index! A total of 76 specialty retail brands were ranked based on factors such as website, e-commerce experience, digital marketing, social media and mobile. More »

As one of what’s sure to be many partnerships to come, JCPenney welcomes Toronto-based fast-fashion chain Joe Fresh to open up shop within its doors. And this is big news for Joe Fresh, as they currently have only 6 stores in the US, all in the greater New York area. More »

JCPenney has been actively trying to change their image to attract customers by collaborating with established designers and using a new shop-in-shop format. More »

If you’re a fan of Mary Kate and Ashley Olsen’s style but don’t foresee dropping big bucks on their luxury fashion line, The Row. Never fear, because you can rock their chic and cool style without breaking your budget with these new additions to their Olsenboye collection at JCPenney. More »

There are limits to jokes where the next step up might be too far. I don’t think JCPenney meant for a particular shirt to offend people, but it did. Being a young girls’ shirt, the text printed on it read, “I’m too pretty to do homework,” followed by, “so my brother has to do it for me.” Surrounding the phrase are scribbles, flowers, and math equations done incorrectly. Have an idea of what I mean now? More »



