Alexander Wang begins first Video Campaign

This Fall, Alexander Wang will be doing things a little differently. He has plans in the works to launch his first ever video campaign for the Alexander Wang collection. Supermodel Abbey Lee is already set to star in the video. The concept for the ad is still in the works but Wang has given some details such as the use of an abstract and Wall Street-inspired backdrop.

“Abbey’s not walking down Wall Street past buildings, but there’s wind and newspapers flying all over the place. It’s very moody and seductive — like looking at a perfume ad where you feel for the girl a lot more.” It sounds very mysterious and surely exciting to see.

Also be on the lookout for rocker chick Zoe Kravitz to model the T by Alexander Wang line.

I can’t wait to see what he comes up with for the print and video campaign ads - I’m excited since he is one of my favorite designers.

What do you think about it? Any predictions?